I didn’t have time to make a short deck, so I made a long one instead.

I didn’t have time to make a short deck, so I made a long one instead.

Consistently sending investor updates maintains awareness, opens opportunities for serendipitous introductions, and demonstrates transparency about the company’s progress and challenges.

Follow more of Allyson’s writing on the VC Minute Substack: https://vcminute.substack.com/

Focusing on a well-defined target customer profile is crucial for rapid growth and investor confidence.

Follow more of Allyson’s writing on VC Minute Substack: https://vcminute.substack.com/

The longer an investor has been around, the more likely they’ve seen someone attempting to solve the same problem you’re tackling. Convince them “why now” to get their attention.

Read more of Allyson’s work on our Substack: https://vcminute.substack.com/

Ever wonder why so few funds lead? There are real risks for a small fund.

I made a critical mistake by underestimating the importance of momentum.

Coming back around to the first lesson, the relationship between the founder and lead VC is the most important part of the whole process.

Clearly define the depth of legal scrutiny required on each issue to streamline the process.

This past December, SpringTime Ventures led a complicated priced equity round. It was the first round that I ever led and I learned a ton of lessons. The first two are that the relationship between the lead VC and the founder is the single most important thing. Second, have great lawyers who know the unknowns.