As you meet with potential investors, your goal with the first meeting isn’t to close the deal. It’s for both you and the investor to get data points on each other.

The wrong way to ask for referrals from your network is to say, “please introduce me to investors.”

A fundraise process starts with knowing who to target. Here’s my list of VC lists—all free.

There are three types of mythical creatures: big foot, aliens, and a funding round not described as oversubscribed. It’s funny because it’s true. But it’s true because it works.

This is completely counterintuitive but the amount you’re telling investors that you want to raise is too high.

When you set out to raise a round of capital, you’ll get asked about your runway. This is important because fundraising is a waste of your time. 😁

Founders part of your job in a pitch is to convince potential investors that you will get to the next level on the treadmill. And to do that, you need to three things: Here, There and Capital.

Raising venture capital is a treadmill. One that only gets faster and only gets steeper.

Your lead investor needs to be the one having the most fun at the pool party.

The last piece in your toolkit for driving action is deadlines. When you’ve got enough capital around the table, it’s time to pull it in. And nothing drives action like a deadline.