073. Investors Are Not Your Customers feat. Kat Weaver
You can get investment from someone who is not an actual user of it. Founders need to be educators.
Learn how to position your startup, plan your go-to-market, and grow with a solid strategy.
You can get investment from someone who is not an actual user of it. Founders need to be educators.
An investor buys into YOU before what you do. Lead with your story to build credibility showcase your qualifications.
What is the thing that you are so desperately clinging to? Is it relevant? And is it going to help your business get through these next few turbulent weeks and then through the next trying months? Find those sacred cows and banish them.
Regardless of your situation, the startup world fundamentally changed on Friday. I have two pieces of advice for you. The first is: acknowledge your reality.
“This is a very important lesson. You must never confuse faith that you will prevail in the end — which you can never afford to lose — with the discipline to confront the most brutal facts of your current reality, whatever they might be.” – James Stockdale
Whatever your reality is, own it.
VC Minute is quick advice to help startup founders fundraise better. This is Part 2 of the Season 1 complication, covering Episodes 26-50.
VC Minute is quick advice to help startup founders fundraise better. This is Part 1 of the Season 1 complication, covering Episodes 1-25.
If you’re struggling to raise venture capital, take heart. It does not invalidate your business. If you truly want to build this business, then you must focus on creating value for your customers. That is what matters.
What happens when you miss your milestones? Can you pause the VC Treadmill? Of course. Here’s how one company did it.
My friend Eric Marcoullier, multiple-exit founder, coaches startup CEOs now, has a great post that I riff on today: A CEO Has Three Responsibilities. I’d argue the CEO has only one.
When you set out to raise a round of capital, you’ll get asked about your runway. This is important because fundraising is a waste of your time. 😁
Founders part of your job in a pitch is to convince potential investors that you will get to the next level on the treadmill. And to do that, you need to three things: Here, There and Capital.
Raising venture capital is a treadmill. One that only gets faster and only gets steeper.
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